Putting the WOW into Your School’s WOM
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Word of Mouth (WOM) is the number one way that prospective parents first learn about your school. However, most school leaders do not have a plan in place to drive word of mouth. During this workshop we will discuss the drivers of word of mouth and how you can put the WOW into your school’s WOM.
~ Seminar & Webinar Presenter ~
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Dr. Rick Newberry
President
Enrollment Catalyst
Rick Newberry, Ph.D., is the President of Enrollment Catalyst. Rick partners with school administrators to provide coaching and consulting in enrollment management and marketing systems, strategies, and solutions needed to reach their goals. The goal is to provide school leaders with effective marketing and enrollment strategies as well as staff accountability, direction and results needed to grow their enrollment.
His expertise in enrollment management strategies, marketing planning and institutional brand development provides in-depth educational consultation to independent, private and faith-based schools across the nation. With over 25 years of educational leadership experience in both higher education and K-12 levels, Rick has served as the executive director of development and enrollment management at a private university and as well as head of a large private school.
Through his successes and expertise, Rick has helped many schools throughout the nation achieve their strategic marketing and enrollment goals.
Rick holds a Ph.D. from Michigan State University in educational leadership and is a regular speaker at many educational conferences on the topics of marketing, branding, enrollment management and leadership.